Endeavor Selects 18 Entrepreneurs from 7 Markets at the 26th Virtual International Selection Panel

Endeavor selected 18 entrepreneurs leading eight companies at the 26th Virtual International Selection Panel (vISP) held April 25-28, 2022. Endeavor now supports 2,324 entrepreneurs leading 1,438 companies in 40 markets around the world (read more about the newly selected entrepreneurs below).

The vISP was presented by General Atlantic, with additional support from AXA, Bain, Cooley, EY, HSBC, Silicon Valley Bank, and Zoom.

The ISP is the culmination of a rigorous multi-step selection process to identify high-impact entrepreneurs who demonstrate the potential to leverage Endeavor’s resources and mentorship to create large-scale wealth and jobs and are committed to reinvesting their time and money in their local entrepreneurship ecosystems to help others take off.

During the vISP, panelists interviewed a small group of high-caliber entrepreneur candidates about their businesses. Then, in “deliberation rooms,” panelists evaluated the entrepreneurs on their potential for high-impact growth, discussed which candidates should be selected to become Endeavor Entrepreneurs, and voted unanimously to select the newest Endeavor Entrepreneurs.

Panelists at the ISP included: Bruno Wauters, Houbii (Endeavor Mentor), Chris Misner, fmr. Roblox (Endeavor Global Ambassador), Chris Zook, fmr. Bain & Company, Inc. (Endeavor Mentor), Edgar Bronfman Jr., Accretive LLC (Endeavor Global Board Chair), Francisco Alvarez-Demalde, Riverwood Capital (Endeavor Global Ambassador); João Del Valle, EBANX (Endeavor Entrepreneur); Ken Njoroge, Cellulant (Endeavor Entrepreneur); Mac Schuessler, Evertec, (Endeavor Puerto Rico Board Member); Melissa Guzy, Arbor Ventures (Endeavor Mentor); Noah Breslow, Bain Capital Partners (Endeavor Mentor); Paulo Veras, fmr. 99 (Former Endeavor Brazil Managing Director & Board Member); Qais Sabri, Eon Dental (Endeavor Entrepreneur); Roberto Dagnoni, Mercado Bitcoin (Endeavor Entrepreneur); Sandi Mays, ColdQuanta (Endeavor Board Member); Santiago Suarez, ADDI (Endeavor Entrepreneur); Selina Tobaccowala, Openfit (Endeavor Mentor); Steve Ciesinski, SRI International (Endeavor Mentor); Vassil Terziev, Eleven Ventures (Endeavor Bulgaria Board Co-Chair).

As part of Endeavor’s network, the newly selected entrepreneurs will gain access to comprehensive, strategic, global support services, including introductions to local and international business mentors, investors, and volunteers from Fortune 500 consulting firms who will help them address key needs.

Endeavor Entrepreneurs have had a significant track record of impact. Endeavor Entrepreneurs have created more than 3.9 million jobs, generate combined revenues of over $28B, and help build sustainable growth models in their home countries.

Learn more about the companies selected below:


Entrepreneur: Andrés Cester & Sergi Bastardas
Vertical: Retail & Consumer Tech
Market: Spain

Colvin was born to build a more efficient, sustainable, and fair future for the floriculture industry with a new digital ecosystem that connects growers, wholesalers, florists, and clients in a better way. Colvin started out in the consumer space connecting growers & consumers and is now using those supply and tech capabilities to grow into an ecosystem vision that ultimately aims to cut out the supply chain middleman and digitize the entire flower industry and procurement processes. Most recently (Q4 2021), the team raised a $50M Series C led by Eurazeo to turbocharge growth and realize Colvin’s mission to revolutionize the global flower market. 


Entrepreneur: Ignacio Bachiller, Francisco Hein, Alexandre Pérez
Vertical: Retail & Consumer Tech
Market: Spain

Fever democratizes access to culture and entertainment through an innovative approach to the experience economy. With the US as its largest market, the company has become the leading global tech-enabled entertainment discovery platform with a clear vision: to inspire and connect people through leisure and entertainment experiences. With a presence in over 100 cities, Fever inspires 80M users weekly to discover the best experiences while helping event organizers generate a very targeted demand. The company recently raised over $200M from Goldman Sachs in its quest to democratize access to culture and entertainment. 

Field Intelligence

Entrepreneur: Michael Moreland, Justin Lorenzon, & Peter Bunor
Vertical: Healthcare
Market: Nigeria

Field Intelligence is a technology-enabled pharmaceutical distributor that provides retail pharmacies with access to data-driven planning, fulfillment, quality medication, and inventory financing. Pharmacies are the first port of call for millions of Nigerians to access any form of healthcare service. There are  ~5K  registered pharmacies in the country (1 for every 42K people), situated in 190 of 774 Local Government Areas. Today, Field Intelligence serves over 1500 retail pharmacies across Nigeria and Kenya. Field Intelligence is on a mission to organize Africa’s fragmented pharmaceutical landscape that is estimated to be worth $65B+ and growing at a CAGR of 9.8%.


Entrepreneur: Bernardo Cordero & Victor Noguera
Vertical: Retail & Consumer Tech
Market: Mexico

Flat.mx is a Mexican-based Proptech that aims to become the super app for real estate across Latin America. The company is creating an ecosystem, comprised of a full-fledged set of products and services, including an iBuyer solution, a brokerage service, a marketplace with more than 2K homes available on it, and financial solutions to help buyers purchase new homes. Founded in 2019, the company has raised a total of $30M in equity, most recently a $20M Series A in Q3 2021 co-led by Anthemis and 500 Startups. 


Entrepreneur: Daniela Izquierdo & Juan Guillermo Azuero
Vertical: Food & Beverage
Market: Colombia

Foodology is disrupting the restaurant industry in LatAm by creating the leading operating platform to scale restaurant delivery brands across the region. Foodology’s tech-enabled business allows them to identify opportunities in the delivery market, create new brands to seize those white spaces, and scale the brands across their network of cloud kitchens in a matter of weeks. They are currently operating in Colombia, Mexico, Peru, and Brazil with over 67 kitchens in 15 cities, tapping into the rapidly-growing $47B food delivery market in LatAm.


Entrepreneur: Igor Mascarenhas, Lucas Prado, & Rafael Oliveira
Vertical: Retail & Consumer Tech
Market: Brazil

Pier is a Brazilian insurtech platform that provides smartphone and automobile coverage to its 100k+ customers. Founded in 2018, the company offers smartphone and automobile insurance products and is the first and only insurtech in the country to operate under the Oficial Brazilian Regulator permanent national insurance license. Pier is differentiated based on price, on its AI-driven fraud identifier system, and on its customer-centric technology, which allows Pier to reimburse ~20% of claims in a matter of seconds and enjoy an NPS of 70+. Pier has grown at a healthy 276% CAGR from 2018 to 2021 and has raised $35M to date from investors including Raiz Investimentos, Monashees, Canary, BTG Pactual, and MercadoLibre.

Planet Farms

Entrepreneur: Luca Travaglini & Daniele Benatoff
Vertical: Food & Beverage
Market: Italy

Planet Farms built and operates the largest vertical farm in Europe, on the outskirts of Milan, producing and packaging basil and lettuces sold in 350+ supermarket chains and online retailers across Italy. The company currently operates in Italy with a team of 80 (of which 30 in R&D and innovation) distributed across 7 countries. The company has raised over $50M to scale production, deploy its first fully automated production facilities, enter new markets, and become the leading technology company in the rapidly-growing vertical farming industry.


Entrepreneur: Sebastian Serrano
Vertical: Fintech
Market: Argentina

Ripio is democratizing access to crypto products in Latin America with a suite of blockchain-based products that includes a wallet, an exchange, payments, lending, cash-in/out system, API services, and an OTC Trading desk. With a recently closed $50M series B led by Digital Currency Group with participation from Martin Migoya, Marcos Galperin, and Tim Draper, Ripio seeks to build an all-in-one platform that will broaden financial inclusion and mass adoption of cryptocurrencies and blockchain technology.