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Xavier Briseño

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Xavier Briseño Xavier Briseño
“I saw an opportunity to become the Mexican leader in ice cream production and technology.”
Country
Mexico
Industry
Consumer Goods & Services
Employees
90
Year selected
2010
Website

Company Snapshot

Xavier, a Mexican ice cream innovator, aims to bring his premium gelato to everyone in Mexico. Since founding Neve Gelato in 1999 as Mexico’s first Italian-style ice cream chain, Xavier has slowly built his brand name and retail presence to 25 stores in Mexico City’s middle and upper class neighborhoods. After a decade of steady growth, he recently took the next step in transforming his company from a niche-player into a homegrown competitor to Haagan-Dazs and Ben and Jerry’s by introducing Neve Gelato into supermarkets. With a new lower-priced brand and several new distribution channels in the works, Xavier is well on his way to capturing a scoop of Mexico’s nearly US$1 billion ice cream market.

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August 17th, 2014 — by admin

During the  54th Endeavor International Selection Panel in New York, Endeavor convened managing directors from all 20 of its affiliate offices for an annual MD Retreat. The aim of the program was to f…

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