Our Entrepreneurs

Josh Adler

Prefix Technologies (Everlytic)

Josh Adler Josh Adler
“I saw an opportunity to help web publishers centralize and access content on a single system.”
Country
South Africa
Industry
Technology
Employees
19
Year selected
2009
partner
Sam Hutchinson
Website

Company Snapshot

Founded by two serial entrepreneurs, Josh and Sam, Prefix has evolved from a web-applications developer into a content management system (CMS) provider for the publishing industry. The company offers two world-class products in Preditor CMS, a targeted content platform for magazine publishers and pMailer Enterprise, an email and SMS marketing and delivery service. Together, these products significantly reduce the cost of magazine print production for customers while exposing them new opportunities on the web and mobile platforms.

Josh also serves as Head of Measurement of the Online Publishers Association, ensure internet audience data for the country is accurate and well-understood to drive digital marketing spend. He also serves on the board of MIO Media, through which he founded Music Industry Online in 1999—an influential publication in the South African media landscape.

Endeavor and Prefix Technologies (Everlytic)

Josh and Sam have received guidance from a local advisory board on approaches for managing growth, which have been adopted in the firm’s current sales strategy. They have also participated in the Entrepreneur Summit, and participated as panelists for South Africa’s Excelerator program.

Personal Twitter Account

Media

From the Entrepreneurship Blog

Events

Greece's Kerstin Trikalitis, Co-Founder of Out There Media, Joins Jury at the 2014 Cannes Lions Festival

July 10th, 2014 — by admin

Endeavor Entrepreneur Kerstin Trikalitis, co-founder of Greece's Out There Media, was recently named to the jury in the "Mobile" category at the 2014 Cannes Lions Festival, a premiere international aw…

Read more

In the news

Endeavor South Africa Entrepreneur Company Gyft Announces Acquisition By First Data

August 1st, 2014 — by admin

Mobile gift card provider Gyft, founded by Endeavor Entrepreneur Vinny Lingham, recently announced its acquisition by First Data, a payment technology solutions provider. Based in San Francisco, Gyft …

Read more

Contact us

Press center

Community

Newsletter Sign Up