Joaquín Matienzo I.
“I saw an opportunity to establish a unique vacation brand in Latin America.”
- Year selected
Matienzo Mexico is a vertically integrated beachwear company with operations in design, manufacturing, and distribution, including retail stores under the name Fullsand Mexico. Fullsand-branded beachwear is sold in the company’s retail stores as well as department stores and shops across Mexico — especially those concentrated in the country’s abundant beach destinations. Most recently Joaquin has opened stores in Acapulco, to favorable reviews.
Endeavor and Fullsand
Joaquin has benefited from such services as a local advisory board and marketing workshop, and mentorship in branding and communications.
An especially active member of the local network, he speaks to universities and represents Endeavor in the media.
- Emprendedor: Company spotlight (en español)
- Emprendedor: "Fullsand Combats Skin Cancer" (en Español)
- CNN Expansion: Profile of Joaquin (en Español)
- Blog post about Fullsand following Endeavor selection (en Español)
- Blog post on Fullsand and Endeavor (en Español)
- Emprendedor: Spotlight on Fullsand (en Español)
Gigliola Aycardi Batista
Alejandro Diego von Dorrer
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