Our Entrepreneurs

Andres Alterini

Smowtion

Andres Alterini Andres Alterini
“I saw an opportunity to create a world-class online display ad business in Argentina.”
Country
Argentina
Industry
Technology
Employees
30
Year selected
2010
partners
Santiago Pinto, Mariano Elizari
Website

Company Snapshot

Three serial entrepreneurs are out to prove that global companies are made in Argentina. In 2008, Andres, Mariano, and Santiago founded Smowtion, an online display ad network that helps publishers monetize their content by using proprietary technology to connect advertisers (including Adidas and Unilever) to over 200 million unique internet users worldwide through its network of over 120,000 publishers (websites, blogs, social networks, etc.).

Smowtion differentiates itself with a unique value proposition: its network includes thousands of small, niche sites and blogs from over 140 countries that fall under the radar individually, but collectively account for a significant share of users. Its network reaches millions of users in the US, France, Spain, and across Latin America and the platform is available in eight languages including Russian, German and Dutch.

Endeavor and Smowtion

Among services received, the entrepreneurs have benefited from the Ernst & Young Fellows program.

Personal Twitter Account

From the Entrepreneurship Blog

Events

Endeavor Indonesia Hosts Entrepreneur Networking Event With 500 Startups' "Geeks On A Plane" Tour

August 1st, 2014 — by admin

Endeavor Indonesia hosted a local networking gathering for Endeavor entrepreneurs, mentors and network members featuring Geeks On A Plane (GOAP), an invite-only startup and investor tour organized by…

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Endeavor South Africa Entrepreneur Company Gyft Announces Acquisition By First Data

August 1st, 2014 — by admin

Mobile gift card provider Gyft, founded by Endeavor Entrepreneur Vinny Lingham, recently announced its acquisition by First Data, a payment technology solutions provider. Based in San Francisco, Gyft …

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