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Mexico City edtech scale-up Yogome has raised $6.6 million in Series A funding, led by Spanish VC Seaya Ventures with participation from Endeavor Catalyst. The latest round was highlighted on TechCrunch on May 31.
Launched in 2012 and led by Endeavor Entrepreneur Manolo Diaz, Yogome builds educational tablet and mobile games to help kids ages 4 -10 learn in a fun way through technology. The multi-lingual games are among the top 10 in the Apple App Store’s education category and are developed by pedagogical experts.
Endeavor Entrepreneur Manolo Diaz (right) with his Yogome Co-Founder Alberto Colin.
“Kids are growing up with iPads, is their new favorite toy, so parents are worried their kids will only consume entertainment content, and are looking for educational options so they can take advantage of that time,” Yogome co-founder and CEO Manolo Diaz told TechCrunch. “That’s exactly what we want to solve, to take some of that time and make it productive time for kids in front of mobile devices and soon available for browsers in desktops”.
While currently, the majority of Yogome’s subscribers are in the U.S., Latin America and Southeast Asia, the new round of funding will be used to help Yogome reach its goal of 1 million subscribers and continue its geographical expansion to China, Korea and Japan.
Yogome was selected into the Endeavor network in March 2013 at the 47th International Selection Panel in Athens, Greece, after working extensively with Endeavor Mexico. Since then, the company has benefited from a number of Endeavor’s services, such as the development of an advisory board, mentoring, access to a global network of entrepreneurs, and, now, the investment of Endeavor Catalyst.
The introduction of Catalyst in 2012, the rules-based co-investment fund of Endeavor set up to invest exclusively in Endeavor Entrepreneur-led companies, has been a major driving force of support for the network’s high-impact entrepreneurs, turbo-charging their journey from startup to scale-up. To date, Endeavor Catalyst has invested in more than 50 Endeavor companies across 18 countries.
Read full coverage of the investment in TechCrunch here.
Endeavor Catalyst is the innovative co-investment fund of Endeavor, set up to invest exclusively in Endeavor Entrepreneur-led companies and to sustain Endeavor’s long-term operations in a mission-aligned way. Since launching in January 2012, Endeavor Catalyst has raised $35M in philanthropically donated and invested capital, and invested into more than 50 Endeavor companies in 18 countries. To date, Endeavor Catalyst has co-invested alongside a number of leading venture capital and growth equity funds, including Accel Partners, General Atlantic, NEA, Sequoia Capital and Tiger Global. Investments include Globant (NYSE: GLOB) in Argentina; Yemeksepeti.com (acquired by Delivery Hero) in Turkey and Ruma in Indonesia.
Learn more about Endeavor Catalyst by clicking here.
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