Alfredo Abraham Azar

  • Current company Bellisima
  • Location Mexico
  • Industry Retail

Bellísima brings beauty on a budget. This makeup company addresses a gap in the cosmetics industry in Mexico, bringing quality cosmetics at an affordable price into the mix.The eighteen year old company sells its own line and four other brands in 60 multi-brand storefronts and 43 Liverpool department store corners, all located in shopping malls across Mexico, primarily in the Yucatan region and some within Mexico City. With this footprint and few peers in the mid-range segment, Bellísima is poised to accelerate its growth and plans to expand its reach to 110 stores and 120 corners by 2018 by penetrating deeper in areas where it currently operates and entering additional Mexican cities.

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Entrepreneurs

Dubai, UAE – March 4, 2016 – Endeavor selected 35 high-impact entrepreneurs representing 24 companies and 16 countries at its 63rd International Selection Panel (ISP).

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