Selected 2013


  • Country UAE
  • Lead Investor Wamda Capital
  • Industry eCommerce
  • Investment Date December 2015



Mumzworld is the largest e-commerce platform in the Middle East dedicated to everything mother, baby and child. Founded in 2011, the Dubai-based company has quickly grown to be the market leader in their vertical with over 90,000 products and 300+ brands.

Fun Fact

Co-founder and CEO Mona Ataya started her career in consumer products, spending a decade working abroad at P&G in the US and Johnson & Johnson in Switzerland. Returning to the MENA region in 2000, she co-founded—the region’s #1 job recruitment site—where she served as VP of Marketing for 10 years prior to founding Mumzworld. She is the 1st female entrepreneur to be back by Endeavor Catalyst.

News related to Mumzworld

Jakarta, Indonesia- February 21, 2014 – Endeavor selected 16 high-impact entrepreneurs leading 11 companies in Egypt, Indonesia, Lebanon, Malaysia, Mexico,

  On May 22nd, the Endeavor Investor Network hosted a one-day event in London that brought together over

Coinciding with the 63rd International Selection Panel in Dubai, Endeavor UAE hosted the inaugural Scale-Up UAE event, bringing together over 140

Endeavor UAE hosted a networking event this month in Dubai that convened network members, mentors and entrepreneurs from around the

On April 19th, 2016 Endeavor Catalyst held its first-ever investor meeting in San Francisco, California.  An informative and

SAP, a global corporate partner of Endeavor, worked with the team during the 63rd International Selection Panel in Dubai to

The Dubai-based Mumzworld, founded by Mona Ataya, announced that it has closed a Series B funding round with a

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