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Turkey’s Yemeksepeti, a leading Turkish food ordering website founded by Endeavor Entrepreneurs Nevzat Aydın, Melih Ödemiş and Cem Nufusi, has announced that it has been acquired by Delivery Hero in a $589 million deal. This landmark deal marks the largest-ever acquisition in the food-ordering sector and the largest Internet-related deal in Turkey.
This is the first entry into Turkey for Delivery Hero, a billion-dollar takeout food service based in Berlin that continues to scale up its business worldwide. It previously acquired Endeavor Entrepreneur company PedidosYa, a Uruguay-based ordering platform serving Latin America and founded by Endeavor Entrepreneurs Ariel Burschtin, Álvaro García, and Ruben Sosenke. The cash and shares deal made with Yemeksepeti will also see investor General Atlantic becoming a shareholder in Delivery Hero.
Delivery Hero made headlines earlier this year when Rocket Internet — another Berlin-based e-commerce company — invested $586 million in the company, which then let it to pick up nine smaller food-ordering startups to consolidate its position as an industry leader. Delivery Hero itself has raised $1.3 billion to date.
Selected by Endeavor in 2007, Yemeksepeti’s founders have received strategic guidance from Endeavor mentors as well as introductions to key investors, having attended and participated in a number of Endeavor events around the world. Endeavor Catalyst participated in Yemeksepeti’s 2012 $44 million funding round led by General Atlantic. As of 2015, Nevzat has also joined the board of Endeavor Turkey, becoming the third entrepreneur to do so locally.
As part of the deal, Yemeksepeti’s management team will stay in place.
“We are very proud to have built a company that has changed the way people think and order food in Turkey,” Nevzat said in a statement. “During our 15-year history we have had many approaches from global and local investors however we were waiting for the right time and the right partner. Today, I am delighted to team up with a company whose global ambitions, corporate culture and way of doing business are so aligned with ours. “
Read more about the news in top media outlets including The Wall Street Journal, TechCrunch, and Turkey’s Hürriyet Daily News.
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