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The injection of capital will go toward building out Qraved’s mobile and web apps with new features, expanding the firm in Indonesia, and ramping up marketing efforts. Qraved is Richmond’s first investment in Southeast Asia. Richmond’s Managing Partner Peter Kellner is also co-founder of Endeavor.
Qraved co-founder and CEO Steven Kim said, “In the past 18 months there has been a significant amount of news in the foodtech space, with players mentioning their expansion plans [into] Indonesia. Yet they have not been successful […] with this round, Qraved will be focusing on Indonesia, making it the largest commitment for Indonesia in the space even compared to global or regional players. It will only get more difficult for new entrants due to the uniqueness of the market.”
Selected into the Endeavor network in 2015, co-founder and CEO Steven Kim was born in Korea, spent his youth in the United States, and earned his MBA from INSEAD. He also met David Frazee from Richmond Global – the lead investor of this financing round – during the Singapore International Selection Panel.
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Endeavor Catalyst is the innovative co-investment fund of Endeavor, set up to invest exclusively in Endeavor Entrepreneur-led companies and to sustain Endeavor’s long-term operations in a mission-aligned way. Since launching in January 2012, Endeavor Catalyst has raised $35M in philanthropically donated and invested capital, and invested over $19M into 34 Endeavor companies in 14 countries. To date, Endeavor Catalyst has co-invested alongside a number of leading venture capital and growth equity funds, including Accel Partners, General Atlantic, NEA, Sequoia Capital and Tiger Global. Investments include Globant (NYSE: GLOB) in Argentina; Yemeksepeti.com (acquired by Delivery Hero) in Turkey and Ruma in Indonesia.
Learn more about Endeavor Catalyst by clicking here.
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