Our Entrepreneurs
Kerryne Neufeldt
eyeSlices
Impact metric
1,063% growth in revenues since selection“I saw an opportunity to create a unique beauty product with world recognition.”
- Country
- South Africa
- Industry
- Consumer
- Employees
- 4
- Year selected
- 2008
- Website
Company Snapshot
With iSlices, Kerryne has worked as both scientist and CEO, transforming a shelved dermal delivery technology into a unique beauty product with global potential. After seven years of backyard R&D, iSlices has developed innovative, cryogel eye pads (called eyeslices) which treat a range of skin and eye irritations. Kerryne has stocked eyeslices in hundreds of spas and salons in more than five countries.
Armed with a patented manufacturing process, iSlices is poised to make strides into the global beauty market, while setting a standard for aspiring female entrepreneurs in South Africa.
A serial entrepreneur, Kerryne started her first business at age 23 to import and distribute a tech-based cosmetic product line throughout South Africa—an experience which led her to stumble on a gap in the global market and develop her own product line for export.
Endeavor and iSlices
Kerryne has benefited from strategic guidance regarding international partnerships and expansion.
Kerryne demonstrates commitment by leading workshops and interviewing candidates for Endeavor South Africa’s landmark Excelerator program.
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