Our Entrepreneurs

Jose Pires

Enox On>life Media

Jose Pires Jose Pires

Impact metric

26% growth in revenue since engagement, and 25% increase in jobs
“I saw an opportunity to help advertisers target consumers where they shop.”
Country
Brazil
Industry
Prof. Services
Employees
85
Year selected
2010
partner
Ernesto Villela
Website

Company Snapshot

Jose and Ernesto are helping advertisers target consumers where they shop, play, socialize and exercise. Instead of using billboards or newspaper ads, their company Enox sells spaces for indoor media (such as stickers and coasters) in commercial establishments across Brazil. Founded in 2004 in Curitiba, Paraná state, Enox can offer its clients access to a network of over 5,000 restaurants, stores and gyms. The company, which began as a US$10,000 investment, now has more than 20 offices across Brazil.

Jose also serves as a board member of Drogasil, the second-largest drugstore chain in Brazil.

Media

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