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Ahmed Ragab

Baraka Optics

Ahmed Ragab Ahmed Ragab
“I saw an opportunity to bring high-quality, affordable and trendy eyewear products to Egyptian consumers.
Country
Egypt
Industry
Consumer
Year selected
2013
Website

Company Snapshot

Baraka Optics Group (2008) provides unique and quality eyewear products with premium service to meet the design and pricing needs of Egyptian middle to upper-class consumers. Growing out of an importer and distributor of foreign goods by the same name (Baraka, 1979), Baraka Group is a trusted and well-established brand with over 30 retail locations in metropolitan and resort locations throughout Egypt. Through its C & Co. product line, Baraka Group became the first company to offer Egyptian-branded eyewear and target the underserved youth population with trendy, affordable products. The company also offers its services through an innovative pop-up retail application, C & Co. Express.

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