Selected 2009

Francesca Romana Diana

  • Current company Francesca Romana Diana
  • Country Brazil
  • Industry Consumer

Artisan turned entrepreneur, Francesca is living proof of determination in the face of setbacks. After losing her 15-year-old jewelry company when she parted ways with her business partner in 2002, Francesca was forced to start over: in 2006 she created her eponymous, second jewelry company, Francesca Romana Diana. She uses indigenous materials for 90% of her designs and has — over the course of her career — created and grown the market for semi-precious Brazilian jewelry. The company has expanded to more than 20 retail stores around the world — from Benelux, Paris, and Madrid, to Brussels and Portugal.

Francesca has benefited from global and local support in numerous areas, including in launching a new e-commerce website.

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