Adrian Agus

  • Current company Puyo Indonesia Kreasi
  • Country Indonesia
  • Industry Food & Beverage

Puyo, an Indonesian food and beverage brand, makes silky desserts in ten 10 flavors including Hazelnut, Bubble Gum and Green Tea. Its silky pudding and drinks are known for their creamy yet light consistency and novel flavors. Currently, Puyo has 22 outlets located in malls across the greater Jakarta area. Customers are attracted to its cartoonish branding, affordability (US$2) and convenient take-away sales model. Going forward, Adrian hopes to scale into large cities in Indonesia, eventually opening 100 outlets across the country by 2018.

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